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BocetoTree

Marketing is the process by which companies create customer interest in goods or services.

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The Red Queen Effect

Posted on August 20, 2010 by SalonBizNo Comments

The Red Queen said, “It takes all the running you can do, to keep in the same place.”
For an evolutionary system (business), continuing development (innovation) is needed just in order to maintain its fitness relative to the systems (competition) it is co-evolving with.*

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Filed Under: Uncategorized

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Why “Sell” Isn’t Just Another Four-Letter Word

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How are your KPIs?

Posted on May 10, 2010 by SalonBiz1 Comment

Key Performance Indicators (KPI) give salons and spas an excellent opportunity to identify and target specific areas for growth in their businesses. KPIs help you see where you stand today and what you can improve to be where you want in the future.

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Quotes

Lessons Learned

Posted on April 23, 2010 by SalonBiz1 Comment

We asked a few top salon owners “What do you know now that you wished you had known when you first opened your business?…” HEATH SMITH Jackson Ruiz Salon “I would say that the one thing I wish I had known prior to opening my business was how vital leadership training was to being a [...]

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Filed Under: Grow your Business

Infographic PCI2

PCI applies to ALL organizations or merchants, regardless of size or number of transactions, that accepts, transmits or stores any cardholder data. So YES, any salon or spa that accepts credit cards needs to comply.

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